September 06, 2010
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Taney County Workforce Housing Summit Presentation

Wednesday, September 30th, 2009

Last week, Joe presented our research at the Taney County Workforce Housing Summit in Branson, Missouri.  He spoke to regional housing trends as well as local market data.  Selected slides from the presentation are below.  For questions about the information in the slides, please email team@zanolaco.com.

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Branson Tri-Lakes Area Residential Construction Forecast Slides

Wednesday, May 27th, 2009

Joe Zanola recently presented MarketGraphics Housing and Subdivision Analysis research findings from the May report. This presentation was presented in partnership with the Homebuilders Association of Greater Springfield in the Council Chambers of Branson City Hall.

See the slides here: (Click here if the player doesn’t load for you.)

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Branson-Lakes Area Residential Construction Forecast

Wednesday, May 13th, 2009

You have a unique opportunity to receive a “hot-off-the-press” 2009 local housing and subdivision research update for Taney and Stone counties, and the SW MO region. This program is designed specifically for lenders, developers, planners, policy makers and others in the housing industry. Join us for an exclusive presentation of data-driven strategies to be successful in today’s market.

Date: Thursday, May 21, 2009
Time: 9 a.m.
Place: Branson City Hall, Council Chambers
RSVP: HBA office, 881-3711 or jennifer@springfieldhba.com
This is a complimentary presentation - RSVP is required.

www.springfieldhba.com

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St. Charles County Area Realtor’s Presentation Slides

Tuesday, May 12th, 2009

This is a first for Zanola Company! We are making available an entire presentation via our blog. The slides found below were presented at the St. Charles County Association of Realtors General Meeting earlier this month.

The presentation will only be available until this Friday, May 15th, so pass it on!

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Weekend Find - Missouri is 7th Most Affordable

Monday, May 4th, 2009

Missouri is number seven in a ranking of states that are the most affordable and have the most options in long term care including home care, nursing homes and other forms of assisted living. This is per the Genworth Financial 2009 Cost of Care Survey recently published.

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Well, I’m just looking…

Friday, April 24th, 2009

New Home Sales Professionals - how many times have you heard this one? Allow me to let you in on a secret, not very many people are actually “just looking”. While there are no hard numbers on this statistic, some exit surveys suggest that up to 80% of the people who claim to be “just looking” are actually doing a lot more than that.
Think about when you are looking for a new laptop. What do you do first? Just walk into Best Buy and start browsing? Probably not. More likely, you find your best friend Google and start typing.
Narrow it down to a brand…
Visit their website…
Google the fancy terms…
Figure out which fancy terms you need…
Find the ones with the most features you need in your price range…
etc., etc.,etc.
All before you even set foot in the store. When you do get to the store and the sales associate asks what he/she can help you with, what are you most likely to say? Right, “Well, I’m just looking right now.” You are SO not just looking!
The same goes for homebuying, the person that calls you or walks into your model is most likely armed to the teeth with researched knowledge on school districts, comparable neighborhood prices, if there are any sex offenders in the 5 mile area, etc. The amount of information that a potential buyer can find out before you even know their name is limitless.
They aren’t just looking, so do your job and sell to them.
1. Ask questions and start a neighborhood conversation. Find out what they know and validate or expand upon the information.
2. Ask questions and start a family conversation. Find out their needs and use them on the walk through.
3. Ask questions and start a competitor conversation. Find out what other communities they have visited and know your answer to why yours is superior.
Or don’t and let them keep “just looking”.

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When Did the New Homes Oversupply Really Start?

Thursday, April 16th, 2009

2007? 2006? Watch this short presentation and find out!



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St. Louis Supply and Demand

Wednesday, April 8th, 2009

We have made several Supply and Demand Data Maps from the March 2009 St. Louis Housing Forecast available through our website.  Click here to view the maps and call or email if you have any questions!

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The Coolest Thing We’ve Seen All Week

Monday, April 6th, 2009

We have been telling anyone who will listen that the first factor that a potential buyer weighs when they are looking for a new home is the neighborhood. Is your subdivision well kept, is there enough nearby shopping, how is the school district, etc. Well, today we learned about a new product that takes that concept and integrates it with a listing engine that is graphically pleasing, user friendly and the coolest thing we’ve seen all week.

Users can easily search for their next home by -gasp!- lifestyle and neighborhood preferences. Please watch the demo and fall in love - Lifestyle Listings Engine API

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Final Stages of Approval for Ballpark Village

Wednesday, March 25th, 2009

Getting state approval is the final step for Ballpark Village’s developers to secure public subsidies for the $600 million project, which will be built in phases on vacant ground north of Busch Stadium.

The first $300 million phase of the project will have a minimum of 325,000 square feet of office space, 250,000 square feet of retail and entertainment space and 1,200 parking spots.

Full story here

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